It is the brand that perhaps for the first time defined ‘luxury’ in automobiles. This marquee owned by General Motors is the oldest car maker in the United States of America and among the oldest automotive companies in the world. Cadillac is known for introducing interchangeable precision parts - the corner stone for mass production, electric starting, advancing electrical system, clashless manual transmission and steel roofs. Even to this day, Cadillac is hailed as one of the premier luxury car makers.
Cadillac was founded in 1902 by Henry Leland and named the company after his ancestor and founder of Detroit City, Antoine de la Mothe Cadillac. Within 7 years of its establishment, Cadillac was acquired by General Motors. In its early days itself Cadillac won the prestigious Dewar Trophy (awarded by the Royal Automobile Club of England), once for interchangeability of component parts and the next time for electric starting and lighting. Currently, Cadillac designs its cars incorporating sharp, sheer forms and crisp edges, resulting in vehicles that are bold and high-technology design. Cadillac calls the 21st century as “The Art and Science Era”. It has resisted the popular trend among automakers with long history to produce retro models, but preferred keeping with the changing times. Today, Cadillacs are sold in over 50 countries, but mainly in North America.
Cadillac has always been known for precision engineering and luxury finish, a philosophy observed from the very beginning when it was recognized for introducing interchangeable parts, which made mass production possible. As is the hallmark of automakers with a strong pedigree, Cadillac has led many innovations and firsts such as electrical ignition system, lighting, a flathead V8 engine that was regarded as the standard for the American automotive industry, and introducing the first clashless manual transmission system. Being a luxury car maker, Cadillac was also active in body design, comfort and safety aspects. It introduced first all-steel roof on a passenger car (replacing hitherto fabric-covered wood roofs), shatter-resistant glass, designer-styled bodywork, fully automatic air conditioning system and driver airbags, to name a few.
Today Cadillac manufactures mainly sedans, roadsters, crossovers, SUVs and even the hybrids. Some of the popular models currently in production are STS, DTS Sedan, Escalade, CTS Sport Wagon, CTS Sedan, CTS Coupe, SRX Crossover, and Escalade Hybrid.
Royal Cadillac is a New Jersey area Cadillac dealership, serving the areas of Florham Park, Totowa, Mahwah, and of course New York. It offers a full line of new Cadillac vehicles as well as used cars of different makes. Besides sales of new Cadillacs and other used cars, Royal Cadillac supports clients with after sales service through its state-of-art service center, manned by trained technicians. The supplies for the service and repair come from the parts store. The dealership also features a body shop to deal with any major repairs and bodywork and restoring the damaged vehicle to its original shape and condition. The dealership offers dealer’s special offers that are displayed on its website www.royalcadillac.net. For those that are in need of vehicle finance help, the finance division provides assistance.